Why is YETI so popular?
YETI Ramblers..... A marvelous feat of science-meets-beverage-holder.
The YETI brand seems to have exploded into the market as a forever favorite when it comes to superior drinkware and coolers.
But WHY is it so amazing?
I will admit that I, myself, had doubts when the world started scooping these up by the thousands. It is just a cup right? Wrong. It wasn't until after I received my own 30oz YETI as a gift that I fully began to understand the wonder behind the YETI brand.
YETI is shaking up the mundane market for coolers with elite, nearly-indestructible models built for the outdoor aficionado like hunters and fishermen. With a heavy following in the rugged market, the brand is branching out into new markets. Maybe you don't spend 6 days lost somewhere on a mountain or 2 weeks fishing in the middle of the Atlantic... but that doesn't mean your life can't benefit from a YETI.
The cup really does keep iced drinks cold and keep beverages like coffee and tea piping hot. Never have to reheat your coffee on your busiest of mornings. Always enjoy a chilled to perfection beverage by the pool on the hottest of days (this alone is amazing in the southern summer heat)... all from one little cup.
According to the YETI website, the reason their Rambler/colster models (pictured a few paragraphs above) are able to bend the rules of temperature and logic is due to the "kitchen-grade 18/8 stainless steel and double-wall vacuum insulation". There have been many videos on YouTube of consumers putting these cups to the test... Some even getting results of keeping ice for 12+ hours. Whenever you're thirsty, you know your drink will be there waiting for you just as fresh as it was the moment you made it.
The YETI brand has built an outstanding reputation of quality. In doing so, their customers have created a cult like following/devotion to the brand. Loyalty like that can't be bought. Thus, if you ask someone about their YETI, be prepared to get a lengthy explanation and an outpouring of affection... over a (fantastically awesome) cup.
To sum things up, there are 2 categories of customers who use the YETI brand. The rugged survivor enthusiast who use the quality coolers/drinkware out of necessity.... and the rest of us, who use the products because we like the little luxuries in life.
If you're wanting a quality piece of drink ware that is versatile in its uses and are willing to spend a little extra money... your YETI will never disappoint you.
One more thing to consider, bring your YETI by Engrave It Houston and we can personalize it for you and make sure your YETI... stays YOURS! We use a fibermark laser that actually cuts into the metal a bit to create a totally permanent marking. Won't wear, scratch. or rub off. Click here to request a quote.